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Dueling Subway Ads

Dueling NYC subway ads, 2014.

“Be reborn,” and “Be fulfilled.” Dueling subway ads in a NYC MTA 1 train, 2014.

While riding an uptown 1 train earlier this week, I saw two subway ads posted just a few feet from each other. I found it to be a curious juxtaposition. The ad on the left is for the New York Lottery stating to “be reborn” with money.  The ad on the right is for the YMCA stating to “be fulfilled” by being yourself at a local Y community.

Which would you rather be?